Tag archive: web marketing
Stirring things in a different direction
I’ve been kicking around ideas for a while to keep this blog alive. I started it two years ago this week. Given my goals when I began it were extremely modest, I’ve far surpassed my expectations. But I enjoy the… continue reading »
Social media isn’t medicine
It’s not going to make you better. I’m not the first person the bring this up, but it’s frustrating when you hear people talk about “getting on Facebook” as if it’s the end all, be all solution to all of… continue reading »
The students who get away
I notice a lot in discussions with admission folk, that the conversations about marketing materials and web sites are focused very heavily on “what we did right” to attract the students who were wooed by the pitch you calibrated just… continue reading »